The Gift of Being Real  (listen to this excerpt from the classic tale "Velveteen Rabbit", narrated by my friend Anne Hossack)



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Boomer Bloomer Press
A "Real World" Press Byte for Blooming Baby Boomers!
Volume 2 Issue 10 - October 2006
In This Issue  
bullet Reinventing Your Career
bullet Boomer 4-1-1
bullet "Get Real" Tips
bullet Getting Connected
bullet Interview Question of the Month
bullet Did You Know?
bullet From Jet Set to Desk Set - Then . . . and Now!
bullet Winston's Career-Wise Advice


 

"In The Know" Stuff  
bullet America's 100 Fastest-Growing Companies
bullet AARP's Top 10 Best Employers for Workers Over 50
bullet The Boomer Project
bullet Boomers Guide to Good Work


 

more bloomer stuff  
bullet Boomer Bloomer Publication Library
bullet Lorraine's FAB Directory of Boomer Resources!
bullet R & A Cool Friends


 

Join our list  

Join our mailing list!

Dear Lorraine,

It's a time of discovery! Explore the possibilities and discover how to leverage the skills you have and turn your current self into your "ultimate" self!

This month I will share ideas on how to begin your exploration of career possibilities, how to discover connections if you're new in town, and how to discover the "right" business partner!

What else will you discover this month? Get out there, get on your way, and find out! As always, please feel free to spread the word and share your "virtual bloomers" with colleagues, friends, and family! Now . . . read on!

Reinventing Your Career
 
Do Your Research & Discover New Perspectives
up up and away

If you are making a major career change, get the information you need to make an informed decision. Here are a few things to think about:

 

bulletWhat kinds of credentials are needed? If you have to go back to school, consider whether there are qualifying courses, the competition for getting into the program, age biases in admission.
bulletAre there talent shortages predicted in this area?
bulletWhat will the demand be for the field in the future?
bulletWhat are typical starting salaries?
bulletWhere and how do people in the field work, including self-employment opportunities, telecommuting, etc.?
bulletMost importantly, how will you feel if you pursue this option?

 

At Rinker and Associates we help you jumpstart your career transition and keep you on course throughout your journey!


 

Boomer 4-1-1
 
Finding the Right Business Partner
Friendly Handshake

A common mistake among entrepreneurs is seeking partners too much like themselves. Its easy to understand why; if you have a strong sense of mission and vision, you naturally want a partner who will be fully in line with it. But, that doesn't mean finding a partner who is a mirror image of yourself.

Instead, look for complementary skills in the other person to balance the talents of your partnership.

Looking outside of your immediate professional circle is a good way to go about finding talents that balance your own. Focus on making quality contacts rather than going for quantity. Your goal is to identify and cultivate relationships that will serve as the gateway to the community you want to tap.

The next critical step to get over is the partnership agreement. Your partnership agreement should:

bulletSpell out the terms of ownership.
bulletDefine each partner's role and responsibilities.
bulletDraw clear reporting lines, especially if the business has other employees.
bulletSpecify how each partner is compensated.
bulletDiscuss exit strategies for each partner.

Utilize "what-if" scenarios to help figure out what can go right as well as what can go wrong. Spend as much time together as possible to get to know each other. Consider spending a day or two in a retreat-like setting; focus on the details of your work arrangement and the future to gage how the relationship will play out long-term.

 

At Rinker and Associates we believe planning is an invaluable part of the research process when considering a career transition.


 

"Get Real" Tips
 
Landing your next gig before you set sail
Set Sail

If you are a solopro, your success is predicated on your ability to make marketing an operational priority. That means making sure you remain visible within your sphere of contacts so that you will be able to:

 

bulletFind a new job while you are still employed.
bulletFind a new contract before your current contract expires.
bulletFind a new client before you complete your current client's project.

 

Tapping your network only when you need something from them is a sure fire way to get a reputation as a "taker". Effective networking (and plain good business etiquette) is a give-and-take proposition. It's better to stay connected and in touch with your professional network on a consistent basis.

Don't be known as someone who only checks in when you need something - - be some who gives rather than takes. Give your time and attention to others while expecting nothing in return - - always remember, what goes around comes around.

Rinker and Associates is ready to set your career or business development strategy in motion.


 

Getting Connected
 
One Shot, One Chance: Don't Blow It!
Sacramento Capitol

This town is packed with movers and shakers. If you're relatively new to Sacramento, you may have already discovered that just about everyone knows everyone else; and that while the rest of the world may operate on six-degrees of separation, Sacramento seems to operate on only two or three- degrees of separation.

So, how does a "newcomer" break into the inner circle around here? The answer is, networking.

If you've got your networking finesse tuned up and ready to go; you know you only have one shot, one chance to make that great first impression and make that connection count - - so don't blow it.

Here's what you do if you want to meet a high-profile mover and shaker in Sacramento or anywhere else:

bulletBe prepared and do your research. Know who you need to meet, where they are going to be, and then make sure you're there with your best game on. And when I say "be there", that means "sitting next to them" if at all possible.
bulletBe visible on a consistent basis. It may take two to three meetings before your face and name registers with the high-profile person you are trying to meet. The key is to be consistent because repetition is your best bet to achieving the "stickiness" factor.
bulletDon't be afraid of rejection. It may take multiple meetings and/or phone calls before you get the attention you're looking for.
bulletBe a good communicator and an even better listener. It's not really all about you; it's all about them. So, listen up and stay relevant to the conversation.

And one more thing; a sure fire way to blow a meeting or interview is to be rude to the receptionist. So don't blow it!

 

At Rinker and Associates we know how to make (and keep) valuable connections!


 

Interview Question of the Month
 
Answering the diversity question
Human Wheel

Q: Tell me about a situation where you have had a diverse work group that was in conflict over a recommended solution, and how did you bring that group together?

You'll want to have a professionally sound and objective answer ready. Have several prepared stories of a challenge you worked through with a successful outcome or that became a learning experience. Never say anything negative.

Rinker and Associates will help you fine tune your interviewing skills. Contact us today to schedule your practice interview!


 

Did You Know?
 
22 California Companies Make Fortune 100 Fastest
Blurred Race Car

Top 10 of Fortune Magazine's 100 Fastest Growing:

 

  1. Vaalco Energy - Houston
  2. Hansen Natural - Corona, Ca
  3. Armor Holdings - Jacksonville
  4. Southern Copper - Phoenix
  5. LCA Vision - Cincinnati
  6. Palomar Medical Technologies - Burlington, Mass
  7. Amedisys - Baton Rouge
  8. Edge Petroleum - Houston
  9. Maverick Tube - Chesterfield, Mo
  10. Nucor - Charlotte

 

Top 10 of Sacramento Business Journal's 100 Fastest Growing Companies:

 

  1. Commercial Building Specialists - Roseville
  2. American Capital Financial Services - Elk Grove
  3. Salu Inc. - Gold River
  4. International Display Works, Inc. - Roseville
  5. New Star Lasers Inc. - Roseville
  6. Think Smart Inc - Gold River
  7. Nutracea - El Dorado Hills
  8. Valley Healthcare Systems Inc. - Gold River
  9. Plumbing MD Inc. - Davis
  10. Trofholz Technologies Inc. - Rocklin

 

If you've been keeping your eye on Boomer consumerism and marketing, then it's no surprise to you that a trend in the Fastest 100 shows that there's power in petroleum and vanity!

 


 

From Jet Set to Desk Set - Then . . . and Now!
 
Seeing Through "Bette Davis Eyes"
Desk Set

Last night, I watched an interview Bette Davis did with Dick Cavett back in 1971. I listened intently as she talked about lessons she had learned in her 30+ year film career. Although her comments were made 35 years ago, I felt they were worth sharing with you as they may also strike a chord with you today.

Bette explained that in her career, she always fought for better films, better parts, and better directors. Her career decisions were not based on money, but on the premise that if she had better films, parts and directors, then the money would come. Granted, fighting for such things got Bette into a lot of trouble. She was suspended numerous times without pay and eventually lost a court battle against the major studio that held her contract. But she regrets none of it having lived by her own values and principles.

If you know me, you know that I have made radical and critical decisions in my life that were based on staying true to my own values. Always trying to do the "right thing" with the big picture in mind. Even it that means swimming against the tide or being a "tempered radical". Some people may call it being willful, I call it being courageous. Seeing things through "Bette Davis Eyes" can be a good thing! :) LLR

 


 

Winston's Career-Wise Advice
 
Being the best is not the same as being #1. Sometimes sharing the lead can take you even farther.
 


 

As a "woman who loves to make connections", it is my pleasure to help others focus on their advancement and transition. Servicing people who are planning their next career step or re-entry to the workforce; I am living my passion through courage, determination and inspiration to help you live yours!

Hire Rinker and Associates to bring you closer to your career dreams and goals!

Best/LLR

Lorraine's Photo
Lorraine Lee Rinker, Principal

Rinker & Associates

 

 

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